Taking maximum safety precautions, delivering at the curb or the front door, facilitating online purchasing, and experimenting with new ideas are all must-haves for 2021. STAT SERP tracking and analytics for enterprise SEO experts. Compare SEO ProductsMoz Link Explorer: Our most popular SEO tool, Link Explorer lets you accurately explore the backlink profile of any site. Moz API Power your SEO with our index of over 44 trillion links. Barring that element, this simple and historic review has the core earmarks of a modern local business listing. Gardner (we've worked with him since at least 2015) Plastic Surgeon 2: Dr. 25 billion+ keyword index. of. Moz Local Raise your local SEO visibility with complete local SEO management. To connect Facebook via the Directories tab, follow these steps: Access the Moz Local Dashboard via the drop-down menu on the top right. Reviewed. edmonton coffee shops. data aggregators: Infogroup. After doing some more digging I think I am correct in saying location affects search results, certainly now that Google Places + Local search has been added to Google earlier this year. North America. Looking at the list of your locations, click on the one you want to. 5. Moz Local helps consumers to find and choose your business. Needs to be easier to access, too many clicks within. STAT SERP tracking and analytics for enterprise SEO experts. (G) Local Knowledge. We’re going to use that key to unlock an advanced local business content and conversion strategy that could become a genuine competitive difference-maker for you in the years ahead. Keyword Explorer Find traffic-driving keywords with our 1. We have a great online selection at the lowest prices with Fast & Free shipping on many items!. Take advantage of the deepest discount we’ve ever offered - it won’t last long!. Distinct from app store search, the Top Charts can be an incredible driver of downloads for your app, especially if your app is a. Free Local Pickup . Up first are the local features. Learn more Check my presence. Moz API Power your SEO with our. Why Moz Local Is a Must. It features local businesses of all kinds, including the infamous flying fish of the Pike Place Fish Market (featured in the opening credits of Real World: Seattle) and the first Starbucks. Easily manage your listings and monitor your reviews. Moz Local Raise your local SEO visibility with complete local SEO management. Compare SEO Products See which Moz SEO solution best meets your business needs. STAT SERP tracking and analytics for enterprise SEO experts. sablebunny (85) 0%. Update your shipping location. A Conductor study finds that the more explicit a headline is as to the reader takeaway, the more the headline resonates. Head to the Profile tab of the location you want to cancel. 3/5 stars with 471 reviews. “Available near me” searches increased by 100% globally in 2020. Moz Local Raise your local SEO visibility with complete local SEO management. Pros and Cons. Best Shutters in Las Vegas, NV - Blackjack Blinds, Shutter Brothers, Excellent Blinds & Shutters, Shutters 4 Less, Day and Night Blinds, Sun Off Shutters of Las Vegas, Sunoff Blinds & Solar Screens, The King Of Shutters And Blinds, New Vista Window Fashions, Transitions Window Fashions & Shutters. Moz Local Raise your local SEO visibility with complete local SEO management. Google shapes results based on the location of the customer in your market and the perceived intent of their search. This makes it harder to rank these pages as you don't have the location signals but more importantly it illustrates the intent behind the search where folks are looking for a local business. Moz Pro comes with 5 different. Offer applies to only the first twelve months of each of up to ten new. It’s not that they’re late to the party — it’s just that they’ve only recently begun to realize what a large party their customers are having with their brands’ location data layers on the web. Pigeon was designed to tie Google’s local search algorithm closer to their web algorithm and to improve ranking parameters based on distance and location. Complete Local SEO Management. This limited-time offer is valid through 12/01/2023 at 11:59 pm PT for new and existing Moz Local self-serve subscriptions only. Within this Location Status column, you may see the following statuses noted: Active (Green) - Indicates the location has auto-renew enabled for this. Maps results was 18. Whether you have a simple rash or a chronic skin disease, board-certified dermatologists in the Sutter Health network offer comprehensive medical care for all your skin, hair and nail concerns. Stay ahead of the competition — discover, track, and monitor keywords to see exactly where you stand in search results. Print Marketing - The taglines, descriptions, attributes, driving directions, coupons, menus, reviews, and owner responses included on many top-tier local business listings do all of the heavy lifting of traditional print marketing. When we use keywords phrases, search engines hunt for. The first one is an independent tattoo artist, who operates inside a larger tattoo shop. Bing. The ability to produce SEO reports that drive engagement, action, and retention is a type of. Moz Links API Power your SEO with our index of over 44 trillion links. Propel your search strategy with competitive intelligence, ROI-improving insights, and a complete view of your organic search performance. About David Mihm —. In this event, Acxiom and Neustar Localeze will revert your listings to their status prior to your Moz Local subscription. From managing your local business listings to managing your reputation on Facebook, Google, and other sites,. This offering is free within Moz Academy. Moz DataFor the fourth year running, Stone Temple (now a part of Perficient Digital) conducted a study on how much links matter as a ranking factor. I've been using Moz Local on all my clients. Use the check box to select the locations you'd like to sync. e. One in particular to note that is different from the web is the Top Charts in an app store. The Local business properties section of developers. Brand Authority TM is a Moz-exclusive metric that measures a domain’s total brand strength on a scale of 1-100. Moz is obviously slower, but it's definitely less expensive. Compare SEO ProductsMoz Local is a separate subscription that focuses on local SEO marketing. Thanks for writing in and sorry to hear about the troubles with your MozBar. Hello Moz Support, I've submitted to Moz Local 2-3 weeks ago - Bayou Tactical in my account. Moz API Power your SEO with our index of over 44 trillion links. For its part, Yelp sees the relationship as a way to. Compare SEO Products See which Moz SEO solution best meets your business needs. Learn MoreThe best scenario is to create a landing page for each location - that way you can have a better shot at ranking for each market. The local SEO community reported daily changes to local and local-organic rankings for weeks following the Pigeon rollout, including widespread replacement of the older 7-pack style. I don’t know about JavaScript. Most goals for local businesses will either be a Destination or an Event. You must now start building the authority for each of the 5 new locations, with content development, citation building, review acquisition, social outreach, etc. Individually owner-verified local Plus page. MozBar Chrome Extension. Active location data distribution & management across the. Without the NAP, the business can’t be found. Moz Local Raise your local SEO visibility with complete local SEO management. "Dallas Heating & Air Services," "Plano Heating & Air Services") My question is whether I should also include specific locations within the service-specific pages if I'm already doing the location. It's unclear how to repair certain "issues" and Moz Local does not offer much help. Most importantly, a Google representative stated in 2018 that 46% of. Special local search marketing tips for the automotive industry can be found here and here. Moz Local Raise your local SEO visibility with complete local SEO management. A strong local marketing strategy can mean more customers, increased sales, and opportunities to become a household name in the communities you. Additional Directories Submission. Moz API Power your SEO with our index of over 44 trillion links. STAT. Opens in a new window or tab. strat·e·gyˈ. Download MozBar. Moz Local makes it easy to optimize your business listing. The goal of the research was to assess the impact that SERP layouts and design have on user searching behavior and information retrieval in Google. [Estimated read time: 9 minutes] Right now, a customer is trying to find your local business. STAT SERP tracking and analytics for enterprise SEO experts. Fortunately, you can use Moz Local, an affordable, user friendly tool to help you manage your local SEO efforts. The table below shows pricing per month (per location), and per year (per location) totals for Moz Local pricing. Find new listing opportunities & audit existing location data to make the most out of your online presence. Compare US mobile and desktop down to the national and local levels. I have a client who service a very wide area, from a major city to about 100 miles north of it, they only have one location but their business is never conducted inside the office. reviewed). Without the NAP, the business can’t be found. Moz Pro Your all-in-one suite of SEO essentials. This makes it hard to disentangle the relationship between brand strength and search engine results. Main features include location data distribution, listings management, reputation management, duplicate deletion, and updates & offers posting. To simulate natural searching behavior,. I have an issue regarding local rankings for multiple locations within the SAME city, and I'm hoping to start a productive discussion about the various options for helping a second location gain visibility in the local pack. If your company has a single location or up to 99, Moz Local is an excellent choice because it makes it simple to. Within. Enter these seed terms into Keyword Explorer tool to gather more suggestions, filter by metrics, and build lists to organize your keyword. 53. Your All-In-One Suite of SEO Tools. Learn how to best optimize for Google's mobile-first index (as well as mobile. Local business listings are customer service platforms, publishing, and advertising all rolled into one. 25 billion+ keyword index. com. Within the Locations view of your Moz Local account, the Location Status column shows the renewal date for the location and whether or not auto-renew is enabled via the colored dot to the left. Step 2: Create the listing and name your business profile. com. To view a detailed list of your backlinks, go to Google Search Console -> Open "Links" in the bottom left corner -> Check External links. From now on, Google wants this type of business to use the 'Hide Address' function in the Google My Business dashboard. London). Moz Pro Your all-in-one suite of SEO essentials. com with the following information: Email associated with your Moz Local location. See which Moz SEO solution best meets your business needs. The most common SERP Features are: Rich Snippets which add a visual layer to an existing result (e. Explore our suite of premium, free SEO tools and online marketing software. Barring that element, this simple and historic review has the core earmarks of a modern local business listing. MOZ LINK EXPLORER: World's best BACKLINK CHECKER with 40 trillion links. Moz Links API Power your SEO with our index of over 44 trillion links. You can manage multiple locations within the same dashboard and login, but each one will need to have its own subscription. Donald is correct that virtual offices, P. 710 million people , making Europe the 3rd largest continent in terms of population right after Asia and Africa. The rest of the information is automated for you. ) fall into this category. STAT SERP tracking and analytics for enterprise SEO experts. The score for this software has improved over the past month. Moz DataGoogle has always treated singular and plural keywords differently, and in local, they do all kinds of zoom variations based on perceived intent and user location. See image below: moz_local_location_selection. MiriamEllis Subject Expert Sep 29, 2016, 11:23 AM. Compare SEO ProductsTry Moz Pro Free. Start my free 30-day trial. com account other than the one associated with the invited email. I use MOZ local to keep track of major citations for 30+ clients. Compare SEO Products Save $65/annually per location. If you’re having trouble with Moz Local -related issues, the Moz Help Team will need as much of the following information as possible in order to assist: The email address associated with your Moz account (if it’s different from the email used to contact them) A detailed summary of the issue you’re reporting and where. Moz Pro Your all-in-one suite of SEO essentials. Compare SEO ProductsMoz was founded by Rand Fishkin and Gillian Muessig in 2004. In this Next Level post, we’ll go through the different types of geo-targeted searches, how to track the right keywords and locations for your business in Moz Pro, and how to distribute your physical local business details with Moz Local. fr, . Ignoring the work of building links and unstructured citations means ceding priceless SERP territory to your competitors. Moz Local will simply report to the sites in our network that the listing is no longer under management by one of our customers. Moz Pro Your All-In-One Suite of SEO Tools The essential SEO toolset: keyword research, link building, site audits, page optimization, rank tracking, reporting, and more. In a nutshell, Moz Local allows you to upload a spreadsheet of all of your locations, which we then standardize and distribute to all five major U. To successfully get the most helpful and productive Keyword Ranking & Tracking Software for your business, you need to compare products available on the market. How many rows are included in the free API plan? Free access allows for one request every ten seconds, up to 2,500 rows per month. Head to your Locations page. Moz API Power your SEO with our index of over 44 trillion links. Moz Local Raise your local SEO visibility with complete local SEO management. Making a substantial investment in multiple aspects of your local search marketing so that your Google Business Profile becomes so strong that it overcomes Google’s city border bias. Click Moz Local from the view options. Moz Local helps you easily create and manage your local business listings on Google, Facebook, and other. Once you’ve set up a campaign in Moz Pro to track your target site, subdomain, site section, or page, take the following steps to perform a full competitive local SEO analysis: 1. BrightLocal Moz Local BrightLocal-vs-Moz Local Compare BrightLocal and Moz Local See this side-by-side comparison of BrightLocal vs. Google is such a fundamental local business asset that many local SEO experts don’t term it a “citation. And if you want to learn more about best practices for listing and. Kudos to Andy Simpson for demoing this budget hack for using animation effects to turn local business photos into short videos. Moz Local Raise your local SEO visibility with complete local SEO management. Use this endpoint to get a list of links to a target. Keyword Research. Compare SEO Products See which Moz SEO solution best meets your business needs. Select the keywords you’d like to track locally and click Add. Vintage Motorola SK44M 1960 Stereo Cabinet Tubes Nice Condition LOCAL PICKUP. Select your Google account from the Local Listing Connector. Moz Links API Power your SEO with our index of over 44 trillion links. Default. This score is calculated based on the number of upvotes you’ve received on your. The tool also offers an intuitive interface for the local rank tracking and review tracking Its integration with Facebook and other paltforms is truly seamless. Stay ahead of the competition — discover, track, and monitor keywords to see exactly where you stand in search results. Our goal is to make Moz Local the most efficient option for location management, with an easy-to-use interface and an affordable price point. Each product's score is calculated with real-time data from verified user reviews, to help you make the best choice between these two options, and decide. Click on the Check Now button. You’ll get a quick glance at rankings, opportunities and highlights from your last Campaign update all in one place. See why 10,000+ customers choose Moz Local for their location management needs. Optional Add-On: $4/mo. From the location Directories tab, click on the Connect button from the Google Search panel. 1 / 1; First post . 6. STAT SERP tracking and analytics for enterprise SEO experts. Moz API Power your SEO with our index of over 44 trillion links. I have a client that I am pushing citations through Moz Local for. Data Aggregators (US only) Optional Add-On: $4/mo. In the trenches of SEO since 2004, we poured our knowledge into building the most. Last post . This endpoint will return URL Metrics for both the source and the target. All other data is expressed as percentages. I was hired as an SEO content specialist. Moz Local Pricing Overview. 1:25. - The art and science of planning and marshaling resources for their most efficient and effective use. Enterprise Rank Tracking. From the Dashboard tab, you’ll see an overview of the activity and health of your business location, including profile completeness, duplicates and metrics imported from Facebook and Google. Moz Local checks your citations on Google, Google Maps, Facebook, Bing, and other local search engines and directories. The plan. Moz Links API Power your SEO with our index of over 44 trillion links. The 3 Indirect Network. - A plan of action or policy designed to achieve an overall aim. View the Moz API Pricing and Plans. Click Allow to give Moz Local permission to manage your Google Business Profile. And for those with more time to explore, below the stalls of the street level is a maze of brick-and-mortar stores like Golden Age Collectibles (the world. Title, URL, & description to draw high click-through-rate (CTR) in the rankings. Getting Local Store Locator SEO Right. Aggregator: A company that maintains and supplies the underlying business database for local search directories. But that means we're not linking to the medical center's home page -- and Google Places doesn't like that. Mobile optimization is more than a responsive site design, it's about ensuring that visitors to your site from mobile devices have a high-quality experience. Compare SEO Products Rankings within Moz Pro Campaigns allows you to add locally tracked keywords to track over time. Learn why Moz Local is great and how to get. add services moz local entering location help with location entry Screen Shot 2022-12-08 at 9. Local SEO is more than just updating your name, address, and phone number. Moz DataI found that, taken altogether, the average difference in Local Finder vs. We recommend Moz Local to everyone. Moz Pro Your all-in-one suite of SEO essentials. Review Monitoring. However, the practice should definitely assign a unique phone number to the second location, as Google wants the number you list to connect. Moz Links API Power your SEO with our index of over 44 trillion links. Moving to a new location inside Google’s borders. See critical SEO metrics as you browse the web with. We’re going to use that key to unlock an advanced local business content and conversion strategy that could become a genuine competitive difference-maker for you in the years ahead. But achieving authoritative local links take some serious work. liquid file, store owners can perform the following steps: Login to your Shopify admin area. Your client is actually right that having city names in the business name can increase local rankings, but it's considered spam to do so and businesses that are ranking via this tactic are at risk of red flags being raised at Google if they notice it, if a. Users were asked to perform a number of Google. Compare SEO Products See which Moz SEO solution best meets your business needs. Using this beginner's guide, we can follow these seven steps to successful SEO: Great user experience including a fast load speed and compelling UX. We do recommend. I'm writing two types of pages: Service-specific landing pages (e. 40 AM. Selling to other businesses is a discipline of its own, and where the model is right, local SEO can be a tremendous boon to building B2B relationships. The key players are: Google. And the percentage remains the same with certain websites saying 100% incomplete that should be covered with Moz Local. Monthly plans available. Raise your local SEO visibility with complete local SEO management. You may decide to run the main office location schema on the common pages and then use the individual location. In our local search ranking factors context, website elements that are strongly believed to impact rank include: Domain Authority - Domain Authority (DA) is a search engine ranking score developed by Moz that predicts how likely a website is to rank in search engine result pages (SERPs). If at any time you want to deactivate Moz Local’s data updates for a specific location, head to the Location tab. Market the business as closed. Compare SEO Products See which Moz SEO solution best meets your business needs. org, which he sold to Moz in November 2012. Moz offers three Moz Local plans: Moz Local Lite ($14/month), Moz Local Preferred ($20/month), and Moz Local Elite ($33/month). What you are describing is a Service Area Business (SAB) if you are going to the homes of your clients or other remote locations to serve them. STAT SERP tracking and analytics for enterprise SEO experts. While all plans include one data aggregator, US Moz Local Preferred and Elite subscribers can also purchase two additional data aggregators for. Moz Local Raise your local SEO visibility with complete local SEO management. The solution also enables users to respond to reviews and analyze review sentiment on the most popular sites without having to visit them individually, delete duplicate listings, and. In some cases, your other listings will lose enhanced content like website URL, secondary. Moz Local Raise your local SEO visibility with complete local SEO management. S. Navigate the complex world of creating engaging and unique location landing pages in this article with a buffet of content options, a checklist for creativity, and a lightning round of questions and answers. The most effective location data management solution: distribution to the directories, sites, and apps that factor in most to local search results. Local Search Ranking Factors: Explore all the signals Google uses to rank local businesses. 00. Raise your local SEO visibility with complete local SEO management. Preview your post in the panel on the right. Multi-step phone trees and long hold times are truly wearing. Moz API Power your SEO with our index of over 44 trillion links. When managing multiple locations with Moz Local, you can use Location Filters to quickly find specific locations to update and manage. Get SEO Certified! The Moz SEO Certification will give you the foundational knowledge you need to execute on common SEO projects. To change your Moz Local subscription via the subscriptions page of your account, follow these steps: Log into your Moz account and head to the Subscription Summary page via the menu on the top right. Local Search Ranking Factors : Explore all the signals Google uses to rank local businesses. Update your shipping location. Navigate to Mode > Spider, enter your website’s home page URL and click “Start. If you are cancelling your only Moz Local location, fill in the survey when prompted and click on the blue Cancel My Subscription button. DavidLee last edited by . These companies compile data about businesses from multiple online and offline sources including phone bills, business registration records, chamber of commerce. But with this information you just gave me i can cancel and ask for a refund. If it looks like a cat and sits like a cat, it must be…. Moz Local Raise your local SEO visibility with complete local SEO management. Moz Local rates 4. There are three major options you can choose from for active location data management: 1. Moz Local Raise your local SEO visibility with complete local SEO management. I've had problems with a client that is a local medical center with multiple sites/addresses. OpenAI’s ChatGPT is a novelty that most SEOs are exploring right now for its ability to. I'm going to give you a simple workout plan to help you beef up your Local SEO muscles, and with a little practice, you'll be playing with the big boys in no time. Ranking for the right keywords can make or break website success. Moz Local Essential. 1 Reply Last reply Reply Quote 1. Compare SEO Products See which Moz SEO solution best meets your business needs. Filtering keyword suggestions in Moz Pro. side-by-side comparison of Moz Local vs. And MOZ local does not seem to update very often, when I have already created citations for that particular new company. g. STAT SERP tracking and analytics for enterprise SEO experts. Browse MOZ's product catalog and select the items you want to include in the gift box. e. Select the keywords you’d like to track locally and click Add Locations. Free Shipping. Moz Local Raise your local SEO visibility with complete local SEO management. MiriamEllis Subject Expert Sep 29, 2016, 11:23 AM. STAT SERP tracking and analytics for enterprise SEO experts. Desktop Visibility. Click on the Check Now button. Moz Local Raise your local SEO visibility with complete local SEO management. No matter what topic modeling technique you choose, all rely on discovering relationships between words and phrases. Moz Local Raise your local SEO visibility with complete local SEO management. 3. PinMeTo is a marketing and search technology for multi-location brands that enables enterprise brands to streamline the management of business information, online. Furthermore, my example above only gives me a 3-4 extra data points (location, device, potentially a guess at connection type from IP address and connection speed). Moz Pro Your all-in-one suite of SEO essentials. Rather than dumping 24 maps on the page, here they are in a Slideshare that you can click through: Proximity is the New Top Local Search Ranking Factor from Darren Shaw. . Data Aggregators (US only) Optional Add-On: $4/mo. They also identify the file structure on the given website. The data aggregators are Localeze, Infogroup, Factual and Acxiom. There are several other benefits to using Moz. Our extensive. There’s plenty of opportunity for agencies and consultants to work with in-house marketers — especially those offering custom packages, niche expertise, and specializations in different verticals. I am coming across locations in the same city and zip code. Manage your listings, automatically distribute location data & monitor reviews from a single dashboard. Moz Links API Power your SEO with our index of over 44 trillion links. Free local pickup. Compare SEO Products See which Moz SEO solution best meets your business needs. Apple. Easy and intuitive user interface makes ramping up painless. Moz API Power your SEO with our. The local SEO community reported daily changes to local and local-organic rankings for weeks following the Pigeon rollout, including widespread replacement of the older 7-pack style. Click on Improve with Moz Local. To update your Moz Local managed business location information, including name, address, and phone number, follow these steps: Head to the Profile tab in Moz Local and enter your business information. Moz Local Raise your local SEO visibility with complete local SEO management. We did that using Moz's Link Explorer and in this year's study, we looked at the largest data set yet — 27,000 queries. g. Hard to believe but neither Q1, nor Q2, nor Q3 can equal Q4 for the activity we’ve seen in local search, and the quarter isn’t. The Local SEO Cheatsheet [Free PDF Download]: Download your free 5 page Local SEO Cheat Sheet. Moz Local helps you master the online consumer encounter. Head to the Directories tab of your Moz Local location. Moz API Power your SEO with our. Click Allow to give Moz Local permission to manage your Google Business. The locales we include are specific to the Google search engine only, and our list is based on a finite postal code database, so you may not see every. Moz Links API Power your SEO with our index of over 44 trillion links. uk, . Sometimes, it happens that I would be working on a new company, which does not have any significant number of active citations. The Gardens are about 14. Opens in a new window or tab. and previously worked as an attorney before getting into the startup space. Moz DataMoz Pro Your All-In-One Suite of SEO Tools The essential SEO toolset: keyword research, link building, site audits, page optimization, rank tracking, reporting, and more. Is Moz Local included with Moz Pro? No, Moz Local and Moz Pro are separate tools and. Beginning June 12th, Moz Local customers will experience a fresh look and feel in the Moz Local interface, plus these added capabilities: New distribution partners to ensure your data is shared on the platforms that matter most in the evolving local search ecosystem. It features local businesses of all kinds, including the infamous flying fish of the Pike Place Fish Market (featured in the opening credits of Real World: Seattle) and the first Starbucks. The author's views are entirely their own (excluding the unlikely event of hypnosis) and may not always reflect the views of Moz. SEO Reporting. By contrast, Yext rates 4. Moz Pro is an all-around SEO Tool and its cost starts from $99 a month. The thing is that all those SEO software use their own crawler, like Google. STAT SERP tracking and analytics for enterprise SEO experts. I know that Moz shows searches "from" a certain location, but my understanding (which may be wrong!) is that the SERP on a mobile device is sometimes different from a desktop search. com with the following information: Email associated with your Moz Local location. T-distribution scaling was applied to validate the estimates of overall searches across platforms. The pa. The primary purpose. STAT SERP tracking and analytics for enterprise SEO experts. Here's a step-by-step guide on how to do it, along with some creative packaging ideas: Step 1: Select the Products. People are longing for health and strength. He has created and promoted search-friendly websites for clients of all sizes since the early 2000’s. I'm not finding any duplicate Google pages either. If not, you can select Subscriptions from the blue navigation bar. Moz Local currently scores 89/100 in the SEO & SEM category. The local directories are Foursquare, BOTW Local, and Superpages (Some may consider DexMedia a data aggregator). aggregators are Foursquare, Neustar Localeze, and Data Axle. If the client is expecting you to change Google's mind about this, then this is an unreasonable expectation and one you need to sit down and talk them out of, if you can. In the Content field, you can also upload an image by clicking on the small camera icon. STAT. To customize the geolocation settings, you can simply click on the “Search tools”, “All Results”, select “Nearby” and specify the “City”, “Region” or “State”. Local SEO has experienced the same lack-of-adoption/awareness as organic SEO. Business information is then delivered via search results. “Available near me” searches increased by 100% globally in 2020. Moz Academy Local SEO Certification : Develop a comprehensive local SEO strategy and get certified with this 6-part course and exam series. Zip code. Your All-In-One Suite of SEO Tools. From the location Directories tab, click on the Connect button from the Google Search panel. The MozBar SEO toolbar shows you relevant metrics right in your browser, as you surf the web.